{"title":"NEW DROP BESTSELLERS - 7D","description":null,"products":[{"product_id":"stay-cold-heavy-oversized-hoodie-revelation-allover","title":"Revelation (Allover) - Heavy Oversized Hoodie (400GSM)","description":"An old painting, faded and flaking, stretched over an entire hoodie. A bearded figure stares upward through dust-grey, rust and storm-blue, and black thorned claws tear diagonally across it - over the chest, the pocket and down one full sleeve - as if something reached through the canvas. The print wraps hood and back the same way, with a woven patch low on the back and Stay Cold script on the cuff. 400 GSM of 100% cotton in our heavy oversized cut. Throw it over any Stay Cold T-Shirt and let the painting take the damage.","brand":"Stay Cold Apparel","offers":[{"title":"XS","offer_id":54506069721356,"sku":"REVELATION-HOO-ALLOVER-XS","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":54506069754124,"sku":"REVELATION-HOO-ALLOVER-S","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":54506069786892,"sku":"REVELATION-HOO-ALLOVER-M","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":54506069819660,"sku":"REVELATION-HOO-ALLOVER-L","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":54506069852428,"sku":"REVELATION-HOO-ALLOVER-XL","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"XXL","offer_id":54506069885196,"sku":"REVELATION-HOO-ALLOVER-XXL","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"3XL","offer_id":54506069917964,"sku":"REVELATION-HOO-ALLOVER-3XL","price":129.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/1190_Revelation-HeavySCOH_400GSM__Front-v2.jpg?v=1792157879"},{"product_id":"stay-cold-heavy-oversized-hoodie-ashblade-black","title":"Ashblade (Black) - Heavy Oversized Hoodie (400GSM)","description":"Black cotton, cracked white like ash on cooling stone. The fractures run the whole hoodie - hood, back and both sleeves - while white Stay Cold death-metal lettering bursts across the chest and spiked blades drop from it over the pocket. The same blades curl around both sleeves, a woven patch sits low on the back, and Stay Cold script is embroidered at the cuff. 400 GSM of 100% cotton in our heavy oversized cut, dense enough to feel like a decision.","brand":"Stay Cold Apparel","offers":[{"title":"XS","offer_id":65971158122764,"sku":"ASHBLADE-HOO-BLACK-XS","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":65971158155532,"sku":"ASHBLADE-HOO-BLACK-S","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":65971158188300,"sku":"ASHBLADE-HOO-BLACK-M","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":65971158221068,"sku":"ASHBLADE-HOO-BLACK-L","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":65971158253836,"sku":"ASHBLADE-HOO-BLACK-XL","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"XXL","offer_id":65971158286604,"sku":"ASHBLADE-HOO-BLACK-XXL","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"3XL","offer_id":65971158319372,"sku":"ASHBLADE-HOO-BLACK-3XL","price":129.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/1463_Ashblade-Heavy-SCOH-400GSM-_front.jpg?v=1783340119"},{"product_id":"stay-cold-heavy-oversized-hoodie-cold-blooded-sand-fade","title":"Cold Blooded (Sand Fade) - Heavy Oversized Hoodie (400GSM)","description":"Sand fades to storm-blue, and the print drips with it. Black Stay Cold death-metal lettering sits on the chest, a sand version of it melts down over the pocket into the dark, and thin thorn lines run both sleeves. Across the back, the sand lettering takes the whole width and drips toward the hem. Stay Cold script embroidery on the cuff. 400 GSM of 100% cotton in our heavy oversized cut. Pair it with any Stay Cold Sweatpants or Cargo Pants and let the fade do the rest.","brand":"Stay Cold Apparel","offers":[{"title":"XS","offer_id":65974749266188,"sku":"COLD-BLOODED-HOO-SAND-FADE-XS","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":65974749298956,"sku":"COLD-BLOODED-HOO-SAND-FADE-S","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":65974749331724,"sku":"COLD-BLOODED-HOO-SAND-FADE-M","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":65974749364492,"sku":"COLD-BLOODED-HOO-SAND-FADE-L","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":65974749397260,"sku":"COLD-BLOODED-HOO-SAND-FADE-XL","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"XXL","offer_id":65974749430028,"sku":"COLD-BLOODED-HOO-SAND-FADE-XXL","price":129.9,"currency_code":"EUR","in_stock":true},{"title":"3XL","offer_id":65974749462796,"sku":"COLD-BLOODED-HOO-SAND-FADE-3XL","price":129.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/2026-Cold-Blooded-Heavy-SCOH-sand-fade-front.jpg?v=1776444182"},{"product_id":"stay-cold-beanie-blaze-knit-grey","title":"Blaze Knit (Grey) - Beanie","description":"Black flames, hung upside down. They drop from the crown of the Blaze Knit Beanie on every side, over a grey knit washed with smoke, and the folded brim carries the Stay Cold death-metal lettering in black embroidery. 100% cotton, one size. Pull it down over any Stay Cold Hoodie and let the fire run the other way.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":65988872306956,"sku":"BLAZE-KNIT-BEA-GREY-ONE-SIZE","price":44.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/Mockup_Blaze-Knit-Beanie-front.jpg?v=1773766914"},{"product_id":"stay-cold-baseball-cap-core-burn-red","title":"Core Burn (Red) - Distressed Baseball Cap","description":"Red and black, splattered white, spiked at the visor. Three metal spikes sit on the frayed brim, white Stay Cold death-metal lettering is embroidered up front, a torn ESMAD patch rides the side and the Stay Cold goat watches from the back. 85% acrylic, 15% wool, one size. The Hollow Blaze (Splatter) Hoodie brings the blood, this cap brings the spikes.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":65988877353228,"sku":"CORE-BURN-CAP-RED-ONE-SIZE","price":44.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/1274-CoreBurn-DistressedBaseballCap-red-right.jpg?v=1792167610"},{"product_id":"stay-cold-beanie-omen-of-thunder-storm-grey","title":"Omen Of Thunder (Storm Grey) - Beanie","description":"Storm grey, cracked open. Black lightning veins branch across the whole Omen Of Thunder Beanie, splatter spreads from the crown, and the folded brim carries the Stay Cold death-metal lettering in black embroidery with the veins running straight through it. 100% cotton, one size, built for the kind of weather that gets a name. Pull it down over any Stay Cold Hoodie and wait for the thunder.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":65988878270732,"sku":"OMEN-OF-THUNDER-BEA-STORM-GREY-ONE-SIZE","price":44.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/2025-08-Omen-of-Thunder-Beanie_Shop_1000x1000_Mockup-front.jpg?v=1773766917"},{"product_id":"stay-cold-baseball-cap-frost-wave-grey","title":"Frost Wave (Grey) - Baseball Cap","description":"Grey washed over black in broken patches, like frost that never settled evenly. White Stay Cold death-metal lettering is embroidered across the front, a black ESMAD patch with frayed edges holds the side, the visor edge comes worn through, and the white Stay Cold goat watches from the back. 85% acrylic, 15% wool, one size. Wear it with the Daggerwave (Grey Dye) Sweatpants and keep the whole fit in the same cold front.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":65988886593804,"sku":"FROST-WAVE-CAP-GREY-ONE-SIZE","price":44.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/1273-FrostWave-DistressedBaseballCap-right.jpg?v=1792167643"},{"product_id":"stay-cold-beanie-frostbane-dirty-sand","title":"Frostbane (Dirty Sand) - Beanie","description":"Dirty sand, splattered dark and smudged grey, like it was dug up rather than knitted. Heavy black yarn stitches run the fold of the brim, frayed grey patches are sewn over one side, and the spiked Stay Cold death-metal lettering is embroidered across the front. 100% cotton, one size.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":65988888559884,"sku":"FROSTBANE-BEA-DIRTY-SAND-ONE-SIZE","price":54.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/Mockup-Frostbane-Beanie-front.jpg?v=1773766915"},{"product_id":"stay-cold-comfort-socks-reign-of-blood-dark-grey","title":"Reign Of Blood (Dark Grey) - Comfort Socks","description":"Dark grey, black drips, nothing loud. The Reign Of Blood graphic climbs from a black toe up past the ankle and thins out under the Stay Cold script, right below a black cuff. 65% combed cotton with stretch, one size. Pair them with the Reign Of Blood (Dark Grey) Heavy Oversized T-Shirt and keep it tone on tone.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":66002379047180,"sku":"REIGN-OF-BLOOD-SOC-DARK-GREY-ONE-SIZE","price":16.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/2026_Reign_Of-Blood_Socks_darkgrey_V1.jpg?v=1773767025"},{"product_id":"stay-cold-comfort-socks-reign-of-blood-ocker","title":"Reign Of Blood (Ocker) - Comfort Socks","description":"Black on top, ocker underneath, and the drips decide where one ends. The Reign Of Blood graphic climbs from an ocker foot up into the black, with the Stay Cold script in ocker below the cuff. 65% combed cotton with stretch, one size. Pair them with the Reign Of Blood (Ocker) Oversized Hoodie and close the loop.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":66002379309324,"sku":"REIGN-OF-BLOOD-SOC-OCKER-ONE-SIZE","price":16.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/2026_Reign_Of-Blood_Socks_ocker_V1.jpg?v=1773767026"},{"product_id":"stay-cold-comfort-socks-daggerwave-grey","title":"Daggerwave (Grey) - Comfort Socks","description":"Black, splashed grey, with the Daggerwave death-metal lettering spiked around the calf. Thorned black branches spread down over the grey splashes toward the toe, and the cuff stays black. 65% combed cotton with stretch, one size. Pair them with the Daggerwave (Grey Dye) Sweatpants and let the branches run all the way down.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":66002379702540,"sku":"DAGGERWAVE-SOC-GREY-One-Size","price":16.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/2026-02-Daggerwave-Comfort-Socks-grey_v1.jpg?v=1773767069"},{"product_id":"stay-cold-comfort-socks-reign-of-blood-menthol","title":"Reign Of Blood (Menthol) - Comfort Socks","description":"Menthol rising out of black. The Reign Of Blood drips climb from a mint-washed foot up the leg, grain bleeding into the black above, with the Stay Cold script in menthol near the cuff. 65% combed cotton with stretch, one size. Pair them with the Reign Of Blood (Menthol) Oversized Hoodie and carry the color head to toe.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":66002379768076,"sku":"REIGN-OF-BLOOD-SOC-MENTOL-ONE-SIZE","price":16.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/2026_Reign_Of-Blood_Socks_mentol_V1.jpg?v=1773767026"},{"product_id":"stay-cold-comfort-socks-the-blackened-sun-black-white","title":"The Blackened Sun (Black White) - Comfort Socks","description":"White socks, black woodcut. A sunburst of engraved rays breaks behind old-world figures cut in heavy printmaking lines, with Stay Cold death-metal lettering in gold just below the cuff. 65% combed cotton with stretch, one size. Pair them with The Blackened Sun (Dark Grey) Oversized T-Shirt and wear the eclipse from both ends.","brand":"Stay Cold Apparel","offers":[{"title":"Default Title","offer_id":66002379800844,"sku":"THE-BLACKENED-SUN-SOC-BLACK-WHITE-One-Size","price":16.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0716\/2065\/files\/2026-02-The-Blackend-Sun-Comfort-Socks-white_v1.jpg?v=1773767072"}],"url":"https:\/\/www.staycoldapparel.com\/en-de\/collections\/new-drop-bestsellers-7d.oembed","provider":"Stay Cold Apparel","version":"1.0","type":"link"}