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Discover the evolution of street style with the Reign of Blood 2.0 Heavy Oversized Hoodie. Building on the legacy of the original "Reign of Blood," this version introduces an edgy twist with its reflective 3M print, perfect for those who walk the line between shadow and light.
Subtle by Day, Striking by Night: The understated elegance of the daytime transforms as the sun sets. The reflective print on the "Reign of Blood 2.0" lights up under the evening lights, making a statement that's hard to miss yet never over the top.
Comfort Meets Cool: We stick to what works - a comfortable blend of 65% cotton and 35% polyester, combined with a brushed fleece interior. It's the kind of hoodie that feels as good as it looks, with a heavy, oversized fit that’s all about laid-back confidence.
Your Nighttime Companion: Emblazoned with the haunting words on the sleeves, "I call your name upon the furious winds...", this hoodie taps into the mystique of the night. It's a nod to those who find solace and strength in the dark hours, a perfect mix of comfort and statement for the nocturnal soul.
For the Streets, From the Heart: We know what streetwear is about – it's not just clothing; it's an extension of your persona. The "Reign of Blood 2.0" is designed for those who appreciate the subtle details and have a flair for the unconventional.
Get Yours While It Lasts: The "Reign of Blood 2.0" isn't just another piece in your wardrobe; it's a reflection of your unique style. Limited in availability and rich in character, this hoodie is waiting to tell its story with you. Available now at Stay Cold Apparel – grab yours and wear your story.
Material: 65% cotton, 35% polyester-brushed fleece, 400GSM
Print: screenprint on the front & back (3M Reflective Print)
3D Grey Sleeve-Embroidery
Fit: unisex - EU sizing - oversized - for regular fit pick the smaller size
For a 1,80 m tall person, we recommend size L.
This is our new and improved hoodie with an updated fit -please check the size chart to find your perfect size.
Influenced & designed by tattoo artists.
We proudly stand behind every product we make.
Designed by Max @Staycold
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Behind the Scene of Stay Cold Apparel
We talked to Tom Barber, the lead singer of Chelsea Grin, about his difficult relationship with the music industry, the online trolling he has experienced, and the risks he has taken to be in the...
Stay Cold Apparel, hailing from the dynamic streets of Berlin, Germany, since 2015, is the brainchild of
In a rapid journey, it quickly gained worldwide recognition.Max, embarked on a unique journey, transitioning from a graffiti artist to a musician, managing his own music studio, and eventually giving birth to his own streetwear brand .
You can see that he is a free spirit not your typical designer; he's a creator at heart and blood, an individual who doesn't conform to the fast fashion grind.
"My mother, a fashion designer herself pushed me into art from the very beginning. I always had an inner ambition that drove me to do creative things. I love to build things up. I painted a lot as a kid."
I started 'Stay Cold Apparel' to be able to express my creativity and make a living out of it. I wanted to bring quality and character back into streetwear while creating highquality, resistant and durable clothing . I had to build a brand which aligns with my kind of style, my sense of aesthetics, and also reflects my cultural background.
That's why Stay Cold Apparel encapsulates Max's background and passions, including his devotion to art, the enigmatic world, and the vibrating music scene.